Welcome

My name is James McCullough – a father to a teenaged daughter, living in Kelowna, Canada, fuelled by coffee (currently Black Rabbit Coffee).

I work as a hotel consultant with Four Sides Hospitality Consulting, and also a freelancer (copy writing, light graphic work, web design) through Upwork.

I love reading and writing, which I have been doing at my personal blog since 2011. I also love photography, which you can view on Instagram or a photo gallery.

Sites

Foursides – personal blog writing about personal development, Stoicism, culture, and technology.

Four Sides Hospitality Consulting – a consulting business focused on revenue management, hotel operations, marketing, and other developments. Publishing a weekly newsletter, Hotelier’s Digest. A partner with SiteMinder and Little Hotelier PMS.

Kelowna Info – a work in progress, highlighting the development news for the city of Kelowna, BC, Canada, and information about moving to the city.

Upwork Profile – Upwork is a site to hire freelancers around the world for different jobs. Work with me or find a different freelancer.

Skillset

A creative, results-oriented writer and consultant, offering consistent results through thorough planning, and exploring all avenues to find success. I am a self-starter that enjoys doing research and reading on my own time to find the best ways to solve a problem, or the best ways to use a new technology that I am not as familiar with. Well-read and experienced in a variety of aspects of life and work.

Experienced in:

  • writing blog posts, articles, emails from 10 words to 1,500+.
  • social media marketing
  • photo editing using Adobe Lightroom
  • basic knowledge of Adobe Photoshop and Canva for graphics
  • WordPress, Ghost, and Squarespace website development and hosting
  • Monday.com, Zapier, and automation systems
  • various property management systems (PMS) for managing hotel, AirBnB, or landlord properties

Familiar with Apple products (Mac, iOS) and Windows, Microsoft Office (Excel and Word primarily), online applications (Google Docs, Sheets, Basecamp). Willing to do the research and learn more about newer apps like Notion, Slite, Slack, etc.

More specifically, I have 10+ years of experience in the hotel industry and with property management/landlord-tenant issues. I have been writing for myself and clients for over 20 years since University (Bachelor of Fine Arts).

For hotels and AirBnBs, my focus has been on front office operations:

  • Revenue Management including hotel revenue pickup report
  • Team Building / Staff Training
  • Excellent Customer Care Service
  • Purchasing and Inventory Control
  • Guest Relations (correspondence, newsletters, reviews)

    For property management, I can offer templates for:
  • tenancy agreements
  • move-in inspection forms
  • warning letters
  • help build a property management business
  • setting up CRM for lead generation or contact management

    The above covers the shell of my knowledge and expertise. Feel free to contact me if there is a project that may be related to the above, but is not specifically mentioned. Look forward to working for you.
James McCullough